Tag: Female Entrepreneur

Branding for Female Entrepreneurs and Female Founders: Why Yours Is Costing You Clients

In short: Branding for female entrepreneurs is not just a logo and a colour palette. It is the strategy and psychology behind how your ideal client feels the moment she finds you. If your brand looks DIY, inconsistent or out of date, it is quietly costing you clients and pricing power. Here is how to […]

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How to get more clients: blog by Emily Mallender, business coach for women

How to Get More Clients: The Marketing Strategy Every Woman in Business Needs

In short: To get more clients consistently, you need a clear strategy, not more posting: a specific ideal client, a clear offer, a message that speaks to her, a way to capture leads and a simple follow-up and sales process. Below is the 7-step strategy I use with women running UK service businesses. She had […]

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How to price your services: blog by Emily Mallender, business coach for women

How To Price Your Services Without Apologising For It

In short: To price your services with confidence, base your price on the value of the result you deliver, not the hours you spend or what you think people will pay. Work out your numbers, set your price, then say it out loud without apologising. Here is the 5-step framework I use with women in […]

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The 5-part Instagram strategy: blog by Emily Mallender, business coach for women

The 5-Part Instagram Strategy for Women in Business (That Actually Gets You Clients)

In short: The best Instagram strategy for women in business is built on 5 parts working together, not on posting more. Below are the 5 pillars and exactly how to use them, so your content brings in enquiries, not just followers. You're posting. You're showing up. You're creating content, writing captions, filming reels and still, […]

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Networking events for women in business: blog by Emily Mallender, business coach for women

The Best Networking Events for Women in Business in Yorkshire

In short: The best networking events for women in business in Yorkshire are the ones where you feel welcome, meet women at a similar stage and leave with real connections, not a pocket full of business cards. Here is what to look for, where to find the right rooms and how to get the most […]

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How being a teenage mum made me a better coach: blog by Emily Mallender, business coach for women

I Was a Teenage Mum. Here's How It Made Me a Better Business Coach.

In short: Being a teenage mum did not stop me building a business. It made me better at it. It taught me resilience, resourcefulness and how to make things work with very little, and it is a big part of why I now coach ambitious women who have been told they can't. I was told […]

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Why community changes everything: blog by Emily Mallender, business coach for women

What Happens When Women in Business Community Support Changes Everything

In short: Being part of a community of women in business changes everything because you stop building alone. The right community gives you honest feedback, accountability, collaborations, referrals and the confidence that comes from being around women who get it. There is a version of the entrepreneur story that looks like this: lone genius, working […]

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5 signs you need a business coach: blog by Emily Mallender, business coach for women

5 Signs You Need a Business Coach (Not Just a Therapist)

In short: You need a business coach, not just a therapist, when talking through your feelings about your business is not making it grow. If you are stuck on strategy, pricing, visibility or sales, a business coach gives you the plan and the accountability to fix it. Let me say something that might ruffle a […]

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The EMpire Diaries: blog by Emily Mallender, business coach for women

The EMpire Diaries: The Business Podcast for Women in the UK

In short: The EMpire Diaries is a UK business podcast for women, hosted by me, Emily Mallender. It is honest conversations about the reality of building a business, from marketing and money to mindset and the messy middle, with brilliant women who have been there. Most business content online looks the same. The perfectly curated […]

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Tag: Female Entrepreneur

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